Your Go-To Guide for Managing Frizz
Recently, we’ve come to the realisation that frizz is no bad thing. Just look at curly socials all sharing throwbacks of 90s icons like Julia Roberts, SJP and Mariah Carey. We love the volume and the au naturale look that they were rocking but most curlies struggle with getting the balance right with achieving volume without too much frizz. Read on for some useful hints and tips on how to manage the fly aways.
First Off: Why Is Curly Hair So Frizz-Prone?
Curly hair is naturally drier than straight hair. That’s because the natural oils from your scalp have a harder time traveling down all those twists and turns. Less moisture means more frizz—especially when your hair is thirsty and starts grabbing water from the air (hello, humidity).
On top of that, damaged or rough cuticles (the outer layer of the hair strand) let moisture in and out too easily, which only adds to the fluff.
Tip #1: Don’t Skip Conditioner. Ever.
Seriously, conditioner is like the lifeblood of curly hair. It hydrates, softens, and helps seal the hair cuticle so moisture stays in and frizz stays out.
What to look for: Go for something rich, creamy, and sulphate-free. Look for ingredients like shea butter, coconut oil, aloe vera, or glycerin. And yes, leave-in conditioners count too—layering moisture is the name of the game.
Pro tip: Try the squish to condish method in the shower. After applying conditioner, add a bit of water and scrunch your hair to help it soak everything up. You’ll hear that satisfying squelch sound—that’s moisture magic happening. Our Detangling Conditioner adds such great slip for combing out the knots.
Tip #2: Ditch the Terry Cloth Towel
Standard towels are secretly out here roughing up your hair cuticle and creating friction (aka frizz city). Instead, switch to a microfiber towel or an old cotton t-shirt to gently blot your hair dry.
Bonus: Microfiber is also better at reducing breakage, and it won’t suck all the moisture out of your strands.
Tip #3: Apply Products on Soaking Wet Hair
One of the biggest curly hair hacks? Don’t wait until your hair is dry to apply your styling products. Water is your best friend when it comes to sealing in moisture and creating curl definition.
How to do it: Right after you shower, while your hair is still soaking wet, rake or scrunch in our Curl Activating Cream followed by our Curl Defining Gel. Lock it all in with a little plopping (aka wrapping your hair in a t-shirt or microfiber towel for 10–20 minutes) and voila……frizz control activated.
Tip #4: Don’t Touch! (At Least Not While It’s Drying)
As tempting as it is to play with your curls or fluff them up while they’re drying—don’t. Hands off. Touching your hair while it’s drying breaks up curl clumps and invites frizz to the party.
Want volume without the fuzz? Wait until your hair is completely dry, then gently shake it out at the roots or use a pick to lift your curls. That way, you get the volume without the frizz.
Tip #5: Use a Diffuser (the Right Way)
Air-drying is great, but doesn’t quite give you the same volume as diffusing.
Quick tips:
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Use it on low or medium heat.
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Always attach the diffuser head (no direct air blasts unless you want extra frizz).
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Cup your curls gently in the diffuser and lift toward your scalp.
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Don’t stop until your hair is fully dry.
Tip #6: Sleep Smart
Nighttime is when a lot of frizz happens, thanks to all that tossing and turning on cotton pillowcases.
Here’s the fix:
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Sleep on a silk or satin pillowcase.
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Or wear a silk/satin bonnet or scarf to keep your curls protected.
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Pineapple your hair (tie it up loosely at the top of your head) to maintain curl shape and reduce friction.
Tip #7: Refresh, Don’t Redo
You don’t have to start from scratch every day. A good refresh routine can revive your curls and fight off second- (or third-) day frizz.
Easy refresh trick:
Mix a bit of our Curl Defining Gel with water into your palms. Lightly dab over your curls, scrunch to revive the shape. You’ll be surprised how much bounce you can bring back.
Tip #8: Trim Those Ends
Frizz often starts at the ends. If your curls are looking frayed or split, no amount of product is going to completely smooth them out. Regular trims (every 8–12 weeks) keep your curls healthy, springy, and less prone to frizz.
Final Thoughts: It’s About Progress, Not Perfection
Let’s be honest—no one’s hair is 100% frizz-free all the time. And that’s totally okay. Curls have personality. They’re meant to be wild and free and beautiful. The goal isn’t to flatten every flyaway but to care for your curls so they feel healthy, defined, and full of life.
So go easy on yourself, experiment, and have fun with your routine. Your curls don’t have to be perfect—they just have to be you.